As our financial year ends in March it is always interesting to look back and see how we have performed against expectations and analyse our sales to pick out any unexpected trends or developments over the previous 12 months. In summary 2018-2019 was a year with weaker Bordeaux En Primeur sales, growing Burgundy sales, increased broking and strong sales growth in Champagne (80%), American (74%) and Italian (22%) wines.
Non En Primeur sales grew by 10% with a growing source of supply being the wines held in reserve for our clients and one-off cellar purchases. In total we purchased £7m+ from private clients.
Burgundy sales remained strong and we saw a 44% increase in white burgundy sales. Burgundy En Primeur sales increased by 23% as we added some exceptional new Domaines (Tortochot, Yvon Clerget, Rapet and Antoine Jobard) to our already impressive list.
Bordeaux was our biggest selling region accounting for 38.5% of our sales with Burgundy being just a fraction behind at 37.7%.
Highest selling wine by total value: Dom Pérignon Vintage 2008
Highest selling Chateaux by value: Château Lafite Rothschild, closely followed by Château Mouton Rothschild
Highest selling Domaine by value: Domaine Ponsot
Highest selling wine by volume: Ch St Baillon Côtes de Provence Rosé
We processed 13,900 orders in the year selling 417,000 bottles of 6,494 different wines.
The 11th day of the month generated the most sales and the third day the least – 58% less. Go figure!
Finally, by far our most significant source of new business is referral by existing clients. Firstly, a huge thank you to every single person who enjoys what we do enough to recommend Goedhuis to your friends, family and colleagues – please don’t stop! And secondly, please let us know if there is anything more we can do to keep your wine buying and drinking interesting and enjoyable.